The benefits of LinkedIn for job seekers have been well documented with hiring trends showing more employers seeking candidates using this site. When it comes to the specific steps to take using LinkedIn, some can be easily missed.
1. Make a unique URL. When creating a profile, you can customize your URL for your specific site. Using
your first and last name can elevate your profile to the top of Google search lists.
2. Include keywords in career summary. This summary should be between 100 and 300 words long, and users should be sure to include keywords that will attract recruiters.
3. Scout the competition. Use the advanced search tool in the top right corner of the screen and enter your job title and location. This can help you size up potential competition when it comes to open positions in your field.
Ensuring that you are properly taking advantage of the various options LinkedIn provides is crucial, as a recent CareerBuilder survey found 37 percent of companies are now using social media to research and screen potential applicants.













